
1. Media design as an art language, the artist as meta-artist
The constant transformation of communication media have been requiring new strategies, new planning methodologies for creative production. In the process, a whole new concept of creative expression has emerged: media design as an art language.
Following this tendency, some authors, writers, artists, besides providing new content, have also been performing as designers of media systems. While experiencing with and reinventing media languages, those pioneering artists have gradually abandoned traditional functions as individual producers of texts, images and sounds.
They could still produce aesthetic discourses but they are redirecting their creativity in conceiving media structures that contextualize aesthetic discourses, in media systems that provide for other people’s input. Those newly-defined artists have been enlarging the creative spectrum, reinventing forms of interaction between human and artificial systems, investigating processes of co-authorship merging human and artificial or digital agencies.
They have been enunciating processual, conceptual or computational propositions pertaining to a metalinguistic order of discourses. They can be properly called meta-artists. They have indicated that the rising author, artist of the new electronic age, has to become a programmer, a designer, an architect of media systems, a composer of media processes. This newly developed (meta)-language of those artists has not been considered as an language in itself and therefore has never been seen as a corpus for serious investigation and further experimentation.
Artists working with the medium of telecommunication have been utilizing this form of meta-art when conceiving, planning, and designing their mostly interactive events. They have utilized meta-discourses when conceiving interactive events. Some of their systemic teleart and telewriting experiments will be reviewed and evaluated as forms of meta-art.
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